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The #1 Site for African American Literature


AALBC.com's President, Troy Johnson, Describes AALBC.com

AALBC.com, LLC's Goals Include:

  1. Promoting the diverse spectrum of African American literature

  2. Satisfying readers' book buying needs

  3. Serving as a resource and vehicle of expression for aspiring and established writers

  4. Introducing and making literature more accessible to a broader spectrum of readers

  5. Providing a forum for the exchange of constructive opinions on literature and Black culture

  6. Fostering an appreciation for reading.

  7. Providing a platform for advertisers to reach an African American Audience
     

Company Description

AALBC.com (The African American Literature Book Club), is the largest and most frequently visited (Based on Alexa.com and others).web site dedicated to books and film by and about people of African descent.  Founded in 1997, by Troy Johnson, AALBC.com is a widely recognized source of author profiles, book reviews, book recommendations, active discussions, writer resources, interviews, articles, videos, and film reviews.

AALBC.com offers multifaceted opportunities for advertising on our website, social media platforms and eNewsletter.

Demographics: Our internet-savvy visitors are 84% female, 95% have attended college, and are a median age of 35. They reside in all 50 states and 51 countries.
 

AALBC.com's Services Include:

  • Advertising & Author Promotion
    We deliver content to 250,000 to over 900,000 visitors each month.  We serve more than 5 million advertisements (all the standard banner ad sizes, customized book covers, video, flash) and we sell over 20,000 books every year.  Leverage our unique position to reach our  large, targeted audience. 

    We also collaborate with several important media properties that serve to extend our reach; including MosaicBooks.com (the first website dedicated to Black literature), CushCity.com (the largest African-American on-line retailer) and Harlem World Magazine (a quarterly print publication serving the Harlem community.

    Small budget? No problem. AALBC.com offers a range of services with price points to meet every budget and maximize exposure per dollar spent.  Learn more about advertising on AALBC.com.

  • Book Sales
    Almost 2,200 unique titles were sold by us in 2009 -- the majority of which were written for the African-American audience. We sell books directly and through affiliate programs. 

  • Book Reviews
    Our highly desired book reviews offer candid critiques of both fiction and nonfiction books.  See a list of reviewed books.

  • Web Services
    By providing domain registration and forwarding, AALBC.com simplifies your ability to create a webpage and place your book online using your personal domain. Just register a domain name, yourname.com then forward it to AALBC.com profile page, aalbc.com/yourname.htm. This allows you to get your book online ASAP, eliminates the need for you to wait until you create your own website, and works so that yourname.com is what people will see in the browser. Additional web services include web site hosting and tools for creating web sites. 24x7 telephone support is provided for all web services. Learn More 

  • Speaking Engagements
    As the founder and webmaster of AALBC.com, Troy Johnson is a public speaker in demand. He holds a degree in electrical engineering from Syracuse University, a MS in Information Systems Engineering from Polytechnic University, and an MBA from New York University's Stern School of Business. He has also completed Stanford University's Publishing on the Web Course. Troy speaks on a wide variety of topics including digital media, literature, and marketing.  Click here to see a list a upcoming events.
     

Click the links below to learn more about AALBC.com

Advertising Rates 

Ad Banner Rates
Advertiser Login (monitor advertising campaign statistics)

Authors & Publishers 

How to Get Your Book Reviewed by AALBC.com
Author & Book Profile Rates
AALBC.com Brownstone Series
AALBC.com Media Kit
Website Statistics
AALBC.com Demographics
AALBC.com Media Clips
AALBC.com References in Books
Testimonials
Press Releases
A Trip Down Memory Lane

Download AALBC.com Flyers and Promotional Material

AALBC.com Flyers
AALBC.com Branded Products
AALBC.com Banners (for use on other web sites)
About Our Logo

Book Club Information

The Coffee Will Make You Black On-line reading Group
Current & Past Reading List

Discussion Boards
http://aalbc.com/tc

Includes Conversation on:
African-American Literature (Thumper's Corner)
AALBC.com Poet's Discussion Board (The Poetree)
Culture, Race & Economy (Cynique's Corner)

Visit Our Discussion Baord Archives goingback to 2002

Website Information

Contact Us
Site Map
AALBC.com Book Reviewers

Frequently Asked Questions
Send Us Your Feedback
How to Link to AALBC.com
eNewsletter Archive Subscribe to the AALBC.com eNewletter
AALBC.com Best Sellers

Information on Founder & Website Designer, Troy Johnson

Troy Johnson Brief Biography & Related Information

Explore AALBC.com and immerse yourself in the richness of the African American literary tradition.