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SUMMARY:Busting Indie Publishing Myths with Dale Roberts
DTSTAMP:20250802T230622Z
SEQUENCE:0
UID:433-7-c3fe8195a3dde498d013e477e2142422@aalbc.com
ORGANIZER;CN="richardmurray":noreply@aalbc.com
DESCRIPTION:\n	Busting Indie Publishing Myths with Dale Roberts\n\n	http
	s://www.youtube.com/watch?v=6oPXIhuzROg\n\n\n\n	\n\n\n\n	 \n\n\n\n	00:04 
	simple myths- writing a great book is going to make you successful. you ha
	ve to market books or no one will know it exists.\n\n	00:09 having money i
	sn't mandatory to make money\, he uses an example of an author who is coll
	aborating with more people \, focus on what you can do. and remember inves
	tment isn't surefire. \n\n	00:10 Dale ask\, how can you put your book out
	 there?\n\n	00:11 Tara says\, know how to market your book\n\n	00:11 Dale\
	, figure out your elevator pitch\, put something you can say in one to two
	 sentences. \n\n	00:13 Dale\, you can find your elevator pitch in reviews
	. \n\n	00:14 Tara ask Dale about publishing widely\, and he responds. Dal
	e\, I wouldn't say publishing wide is the best for all authors\, he wants 
	to reach more readers\, and pay day can be nice and a certain company want
	s that but he wants to reach out. if a company is showering money on you a
	nd makes it worth your while it should be cood. If you can get four iterat
	ions of your book: paperbook/ebook/audiobook\n\n	Wie publishing is about a
	ccessibility. He doesn't know any paper based does give exclusivity.\n\n	E
	books/ Print books- paper or hardcover/audiobooks\n\n	00:18 Hardcover is s
	till being bought\n\n	00:20 don't let personal bias influence. \n\n	00:23
	 his biggest why is to live life on his own terms to spend time with his w
	ife and cats. he ask other artist\, why are you doing this? He is doing th
	is so he doesn't need to be shackled to a 9 to 5 job\n\n	00:25 Tara adds a
	 lot of people talk about writing books\, very few people do it. \n\n	00:
	27 Tara ask what are social media myths ? Dale answer\, you don't need soc
	ial media\, you don't. You need great marketable books and an email list. 
	if you are going into social media to sell books\, it may be a long hard r
	oad. if you are getting to connect to more people online\, what your books
	 are about\, that is where it is going to win. you want a thousand fans in
	 one spot. He says exceptions. You have booktok\, in TikTok. He has sees s
	ome videos and they are terrible but they are selling. But alot of their s
	uccess came up with consistency over a long period of time. He is over 120
	\,000 on youtube\, he has been working on nine and a half years. Second co
	mmunicate\, don't just say\, buy my book. \n\n	00:31 Dale was asked about
	 faceless social media\, authorsscale.com  . believe in what your speakin
	g\, put yourself in a mirror. \n\n	00:35 Tara says pick up the social med
	ia route you enjoy\n\n	00:37 What are your take on interviews? Dale answer
	s\, a majority of interviews from people reply believe in your work and ne
	ver give up. He feels it is free coaching.\n\n	00:38 do you have any advic
	e for someone not on a podcast? yes\, podcast always are looking for guest
	. and if you don't know\, search. And go and listen to the podcasts\, you 
	will filter out some\, and do you want to associate with this podcast bran
	d. and lets be honest\, all podcasts aren't worth being on. use podcast gu
	est .com use the free version\, they give a podcast newsletter\, ctrl-f se
	arch and type author\, if nothing delete the email. Find out where readers
	 are congregating. \n\n	00:42 Tara believes it is always easier to be the
	 interviewer than the interviewee. and if you are shy on camera\, being an
	 interviewer is the best thing to gain confidence. \n\n	00:43 Tara rememb
	ers her first podcast\, on zoom\, and she left abruptly. \n\n	00:45 Tara 
	asked\, what you wish you knew at the beginning\, she remembers ebooks imp
	ortance? Dale says I wish someone had said you will not won it all ever.\,
	 He remembers the founder of Kobo who then got a degree\, and Dale remembe
	rs Mark saying\, i just want to learn more. \n\n	00:47 Dale is asked what
	 will you do first if you don't do anything else. \n\n	00:49 Dale said to
	 different content. See what leads to a click. \n\n	00:51 Dale suggest su
	bject lines shouldn't be generic. attention get. pay attention how you int
	eract with that email. He may look at Tara's July Update. \n\n	00:52 segm
	entation is important but if you want more engagement\, segmentation is mo
	re important. \n\n	sender reputation matters\, your email gets in spam bo
	x by yahoo or other email servers by response of people\n\n	00:55 Dale sai
	d\, study what other's are doing. https://www.authorscale.com/ was cool. 
	\n\n	00:57 Dale will be at author nation in Las Vegas in the first weekend
	 of November.  his next book launches in august. \n\n	URL\n\n	https://ww
	w.kobo.com/kobo-writing-life/blog/kwl-live-q-a-busting-indie-publishing-my
	ths-with-dale-roberts\n\n\n\n	 \n\n
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