Troy Posted September 21, 2016 Report Share Posted September 21, 2016 I ran into poet, author, Heru Ptah at the Brooklyn Book festival on Sunday. Now Heru has been published by a major publisher, he has appeared on HBO's Def Jam, and he was book writer for the Broadway Musical Hot Feet. He has accomplished a lot. But he is still "grinding" like a self published author. Walking the fair hand selling books person to person. This is the way Heru was discovered, hand selling books on a NYC subway. He sold a book to the publishing director of MTV Books and got a "mid-5-figure" book deal. Some authors, after getting a book deal stop self promoting (assuming they ever promoted their own work at all). You can't stop--especially if you are Black. Heru approached me at the fair and I've created content to promote his work as a result. To be clear, selling books on a New York City subway is not for everyone. Even if one were inclined to do it, some might consider it too aggressive or intrusive a tactic to use. Whatever your technique, you have to actively promote you work even after you "make it." 1 Link to comment Share on other sites More sharing options...
Troy Posted September 21, 2016 Author Report Share Posted September 21, 2016 I just found this mini documentary on Heru: Link to comment Share on other sites More sharing options...
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