Book Cover Image of The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell

The Tipping Point: How Little Things Can Make a Big Difference
by Malcolm Gladwell

    Publication Date:
    List Price: $17.00
    Format: Paperback, 301 pages
    Classification: Nonfiction
    ISBN13: 9780316346627
    Imprint: Back Bay Books
    Publisher: Back Bay Books
    Parent Company: Back Bay Books
    Borrow from Library

    Paperback Description:
    The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.


    book cover The Tipping Point: How Little Things Can Make a Big Difference by Malcolm GladwellMore books like The Tipping Point: How Little Things Can Make a Big Difference may be found by selecting the categories below: