As President & CEO of Wil Power Integrated Marketing, Wil Shelton has grown the company into a global salon, stylists and barber marketing agency offering a full range of traditional and digital marketing services to the multi-cultural masses in the beauty and grooming industries. He is the driving force behind the company’s business development and creative strategy. Under his direction, the agency designs and executes targeted campaigns to connect global brands to the industry authentically to reach their multicultural consumer.
Prior to starting his company Wil started out being a salon owner and hairstylist and that is where Wil’s vision for Wil Power Integrated Marketing was born of hard-won experience. He knew a different kind of agency was needed-a firm that takes a holistic and integrated approach towards promoting salons, stylists and barbers, while consistently over-delivering on value and responsiveness.
Learn more at Wil Shelton’s official website