It seems Black Enterprise has finally gotten a clue regarding social media.

5 Reasons Your Business Shouldn’t Be on Facebook
From a limited reach to a lack of results, here’s why your brand is better off without Facebook in its marketing strategy

Now I don't agree with the article entirely, because you can still derive benefits from Facebook to benefit your business.  But this article is a step in the right direction.

 

 

They closed the thread to discussion because they want guys like us posting links to the vast amount of articles that have been saying this for years, lol.

  Yeah I would have certainly commented.  I believe they close comments simply because it is a maintenance hassle.  The vast majority of commenters are spammers--at least that is the case on my site. 

In the old days, the doors to homes did not need locks.  Today you need lock, a security system, and insurance.

Rather than taking the appropriate precautions, Black Enterprise simply got rid of the house.