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Brands Use Fake Social Media Influencers in their Advertisements

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The is un-freaking-believable...


“Known on Instagram by her handle @lilmiquela, the 19-year-old is biracial and bisexual, loves high-end labels, and for months had a Black Lives Matter shout-out in her bio. She is an influencer—a social media personality who integrates product endorsements into the online documentation of her daily life—and a multi-hyphenate, with side hustles as a singer and a clothing designer. If she seems to check an unrealistic number of boxes, that’s because she isn’t real.” —Read the complete article in The Nation



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