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Slaise

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Everything posted by Slaise

  1. @Troy This is exciting news! We have two female writers on our team who hail from Norman, Oklahoma, less than two hours south. I'll let them know that AALBC is "in town!" Best of luck!
  2. Visit owshowe.com
  3. NEW RELEASE Studio Host O.W. Showe invites audience members to guess the special Biblical guest during modern reenactments and lively interview segments. “Guest Who?!” is a 5-episode Christian audio series that streams weekly (01-29 August 2020) exclusively on owshowe.com. Episode 03 - Am I... HINT – “No longer will the ground yield good crops for you, no matter how hard you work! From now on you will be a homeless wanderer on the earth.” (Genesis 4, verse 12) Audio Miniseries: Guest Who?! (5 episodes) Release Date: 14 August 2020Streaming: owshowe.com (01-29 Aug 2020)Director & Exec Producer: Madinah SlaiseOriginal Manuscript & Musical Composition: Madinah SlaiseCinematographer/Illustrator: Madinah Slaise Studio Host: O.W. Showe Distributor: MadPo Production Studio
  4. On behalf of MadPo Productions, we would like to extend our sincere appreciation to the AALBC marketing team for their continued advertising support and professionalism. "If you can't see your ad, it doesn't exist." - O.W. Showe These are a few places where you may have seen (and heard) our team as featured guests, as well:
  5. NEW RELEASE Studio Host O.W. Showe invites audience members to guess the special Biblical guest during modern reenactments and lively interview segments. “Guest Who?!” is a 5-episode Christian audio series that streams weekly (01-29 August 2020) exclusively on owshowe.com. Episode 02 - C.E.Oh. HINT – “… warned him, you may freely eat the fruit of every tree in the garden except the tree of the knowledge of good and evil. If you eat its fruit, you are sure to die.” (Genesis 2: 16-17) Audio Miniseries: Guest Who?! (5 episodes) Release Date: 01 August 2020Streaming: owshowe.com (01-29 Aug 2020)Director & Exec Producer: Madinah SlaiseOriginal Manuscript & Musical Composition: Madinah SlaiseCinematographer/Illustrator: Madinah Slaise Studio Host: O.W. Showe Distributor: MadPo Production Studio
  6. @Troy I believe we may be having two conversations in one... We conducted a root-cause analysis today and discovered something very interesting about Ghoul-gull's Email Ad strategy. More to follow and thank you for the guidance!
  7. @Troy See below. I noticed that the tallied "clicks" are slightly elevated (by less than 20 interactions) and presumed double-clicking or delayed updates may have played a hand in the spread. It's certainly CTR per the Ghoul-gull definition and my comprehension of the interface; please share your thoughts...
  8. Yes, it is! I agree 100% and was so floored by the numbers that it would have been irresponsible not to share. Trust, we made our fair share of missteps early on while navigating the ad game. The sample set were all new visitors to the platform, which accomplished/is accomplishing our marketing goal for Ep 01: It's A Jungle Out There. As O.W. becomes a household name, I'm certain this strategy will not prove as advantageous; thus, continuous quality improvement measures.
  9. Not to beat a dead horse here; I tend to do the most. Consider this... I have an e/gmail account. You have an e/gmail (presumably). The majority of those reading this post have an e/gmail account. (Step 1) *as previously mentioned, email capture: Concept: Email capture Model: Shadow box, give-aways, etc. once visitors land on your platform Overview: Traditional method, tried and true with real results Budget: $0 (assuming your platform supports the props) Stance: Reactive Overall: Highly effective, yet, there is a complimentary step that will shift the strategy from a good idea to lit. (Step 2) *introducing a booster accompaniment: Concept: Ghoul-gul Email Ads Model: The art of “non spamming” email recipients while “spamming” email recipients. We’ve all seen them before and fail to realize that they’re paid ad spots (see Promotional section on email interface). Overview: We used this targeted strategy as a marketing tool for “Guest Who?!” Episode 01 and experienced a 100% click-through rate within 48 hours after release. Essentially, if 1K people saw the ad, 1K clicked and were directed to owshowe.com to enjoy the presentation. If you know analytics, the “viewing” of an ad is the easy part. This has been our most successful campaign thus far in regard to CTRs, engaging new audience members spanning age/gender spectrums and cracking the code with our more seasoned viewers (65+ years of age). Budget: *customer based Stance: Proactive Overall: Icing on one’s brand introduction cake. *exiting to animate a few frames for our docuseries “Black Love,” streaming 07 Nov on owshowe.com. Stay safe.
  10. NEW RELEASE: “Guest Who?!” is a 5 episode limited Christian audio series that streams every Friday (01-29 Aug ‘20) exclusively on owshowe.com. Host O.W. invites listeners to guess the special biblical guest during modern reenactments and lively interview segments. LISTEN LIVE: “Guest Who?!” Episode 01 - It’s A Jungle Out There HINT: “At the end of ten days, see how we look compared to the other young men who are eating the king’s food. Then make your decision in light of what you see.” (Book of Guest 1, verse 13). Audio Series: Guest Who?! Release Date: 01 August 2020 Streaming: owshowe.com Director & Exec Producer: Madinah Slaise Cinematographer/Illustrator: Madinah Slaise Original Manuscript & Musical Composition: Madinah Slaise Narrator: O.W. Showe Voiceover Performer: Wolfgang-Pocco Distributor: MadPo Production Studio
  11. Logistically, maintaining one point of success/failure is the antithesis to longevity, regardless the industry. As an athlete, strategic takeovers occurred when the tennis shoe industry flooded collegiate sports and universities with lucrative budgets in exchange for securing major sponsorships. Subsequently, coaching staff were paid higher salaries, facilities grew more expansive and student athletes flocked to said programs in droves. Overall, the tactic is legal, yet detrimental to the sport as a whole. Although less transparent in regard to this scenario, on it’s face, this situation is perplexing, to say the least. If nothing else, the publishing house will reap the comparable benefits that universities have flaunted. Except, the spoils are less flashy; for example, hiring more experienced and “connected” editors as a result of a newly minted budget. Or, smashing the industry standards for bonuses and the like, which will ultimately draw more authors onto their team. More writers who agree to platform exclusivity... Per Merriam-Webster Dictionary: “monopoly” (noun): exclusive possession or control “capitalism” (noun): an economic system characterized by private or corporate ownership of capital goods, by investments that are determined by private decision, and by prices, production, and the distribution of goods that are determined mainly by competition in a free market. This.is.a.bold.move. Thank you for sharing, as I haven’t read this info elsewhere.
  12. Here’s the thing... you don’t have to “find” them if they’re the right audience for you. They’re waiting. Get online, ask Jeeves, call in a friend, search the AALBC “how to” archives; the “doing” is purely subjective.
  13. @Troy "... spend most of my time adding content to the site." FACTS. This is a special topic! To be clear, I'm not anti-social media, rather, pro-time management. Feeding into your website, craft and community will grow your audience for the long haul. Then, it's imperative that you're ready for the evolution and attention garnered. When you envisioned the perfect audience, what did h/s/they look like and where did they shop, dine and play? Are they into giveaways or more inclined to utilize your work for scholarly reference? Once the assessment of your target reader is complete, use that data to set-up mental real estate in their minds; this is the fun part! Are they coffee drinkers who read and sip? *Pre-pandemic approach* - $5 gift cards with a nice note from an author (sending them to your platform) would brighten the day of most. Be ready for the views! - Time Commitment = 45 mins - Budget = $25 - Subject = 5 customers --> informal author meet & greet (WOM, brand recognition) - Goal = Brand introduction to your market. Your neighbors now have an "Author" in their midst... groovy AND lends credibility. - Assess = Review platform analytics to gauge success... Set-up an email capture and constantly quality improve your process. Are they the group of ladies who sip and chat? *Bonus pandemic strategy - Zero F2F interaction* - Gift a copy of your work to a professional book club for the sophisticated ladies. - Time Commitment = 30 mins - Budget = $0 --> always have a few promos on hand. Otherwise $7 postage/handling. - Subject = 1 base --> WOM w/i the (target) community of people who ENJOY leisurely reading - Goal = Brand introduction to your market while building loyalty - Assess = Review platform analytics to gauge success. Always follow up with a handwritten note... they will remember you, and most people appreciate kindness. I could go on... However, "Guest Who?!" isn't going to write itself. Social media, in my humble opinion, is more or less, a branch on your growth tree. Focus on watering, nurturing and strengthening the roots. Then, branch out. Pun! Stay safe.
  14. "For authors who are unknown advertising is as much about exposure as it is about sales." Agreed. My two cents include establishing a baseline viewership, etc., to legitimately track the effectiveness of various marketing strategies. Also, consider the notion that earning the attention of readers doesn't necessarily require creating a social media shrine. Build a group of loyal, real enthusiasts, as word of mouth is arguably one of the most impactful advertisements available, and free. Stay positive, navigate missteps early and don't be afraid to venture beyond the realm of "traditional" strategies. Lastly, feed into your network within the literature community and hopefully "it" will feed you, in return. Best of luck.
  15. I was ecstatic to see @MahoganyBooks featured on CNN's Spotlight for Black, independent bookstores in Washington, D.C. I'll be stopping by soon!
  16. "A story about stories… the forgotten stories of those who were discarded for their imperfections." Feature Presentation: The Discards, 4 episode (limited) animated series Now Streaming: https://owshowe.com & https://www.197sk8.com Executive Producer: Wolfgang-Pocco Narrator: Madinah Slaise Distributor: MadPo Production Studio
  17. When citizens are dissatisfied with the sociopolitical climate, protest and civil disobedience traditionally ensues. Yet, the subjective experiences of activism ranges widely amongst various groups of change advocates, specifically disabled protesters within the Black community. Read more about "Protesting With Disabilities" on owshowe.com https://owshowe.com/2020/06/25/protesting-while-disabled/
  18. *Madinah here* @Troy - Roger. Also, you're correct.. "Your password reset request was successful. We have sent you an email with further instructions to recover your account. Check your email within the next few minutes including any junk or spam folders" - was not transmitted.
  19. When the lockdown haulted my region to a grind, I was consumed with news reports and deciphering propaganga from reality. The sureal nature of our existence prompted me to do the only thing that elicited a sense of calm admist the chaos. Write. Each day, I wrote about our evolution as a species from a socioeconomical perspective to the emergence of distance learning within the public school system. I searched databases at nauseam for photos and videos with people who looked like me, to share a tale of our new reality. You guys know my motis operandi by now, it's audio, video and everything in between. Regardless, the final chapter of the interactive novel comes equipt with a video companion that was scheduled to release 04 July 2020. Yet, in light of recent events, I have decided to share it now. Don't ask me how, because honestly I have no idea how the parallels between producing the video a few weeks past and recent events crossed. I was just writing and producing... I'm at owshowe.com. Where are you?
  20. Visit owshowe.com
  21. I'm searching for black and brown voices to contribute short publications in the following fields of interest: Science, Technology, Education, Health Care, The Artstyle and Life Productivity I've created a safe space with an inherent fan base who have supported my projects for greater than three decades. I believe in sharing good content, typically G-Rated, with the intent to uplift and educate amidst a touch of laughter. If this sounds like your jam, please visit owshowe.com to get a feel for how content is presented on my website and send an email to owshowe@gmail.com for more information. Stay safe! ~ O.W.
  22. Dreamed, Written, Narrated, Composed & Produced by Us. (Trailer) "Guest Who?!" Episode 03 - C.E.Oh.
  23. Dreamed, Written, Narrated, Composed, Illustrated & Produced by Us. The Discards (Official Teaser)...
  24. BLUF What: An open call for voiceover actors/actresses to audition for a Christian audio series Who: All ages, gender, etc. How: It's really very simple! If you have a cell phone with a voice memo app, you can do this When: The series premieres 01 August 2020 (see brief synopsis below) To-Do: Interested or know someone who is? Send a quick email to owshowe@gmail.com for additional info Pay: Flat rate, if selected. This gig won't make you rich, but it could make you famous. * * * Host O.W. invites audience members to guess the special guest during lively interview segments. “Guest Who?!” is a five episode Christian audio series that streams weekly (01-29 August 2020) exclusively on our official website and SoundCloud station.
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