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Marc, thanks for joining the convo. Blogging, like reading, is a female dominated business. It's neither good or bad, it just is. I think the idea of income generation from my viewpoint is figuring out how to convert those visitors into potential buyers of a service or books, or whatever it is the blogger is pushing. Blogging is primarily a gateway drug. It's an inexpensive method of delivering your thoughts to the people. Do those thoughts have to earn? No, they don't. However, if there is a product associated with the blog, then obviously the goal is getting the people to support that thing. The problem is that the delivery of information is at a point now where it doesn't even reach a conversion point for people who are relatively unknown. The person who blogs who is a known entity is capable of parlaying that into speaking engagements or book deals, or whatever they like. The person who is not a known entity can spend hours blogging and waiting. I guess the end game is to create content because you feel like doing so and if people eventually catch on and visit then maybe they will continue to come back which could lead to conversion. I guess my overall issue with the blogosphere is that people are not really visiting websites anymore. They spend the majority of their time on Social media and by default this hurts the small bloggers and businesses.