Leaderboard

You know I'm pulling for you and I didn't think I explained very well, but I guess the frustration is right there for both of us. I tell you for the longest I wouldn't use my picture anywhere on my shoe company because I was afraid white people wouldn't support it, and interestingly enough it has been the white consumer that has kept my little shoe company running. I have two or three very active black supporters, but I know it isn't possible to tell by a name who is white or black, but I would have to guess I'm 90% right, the majority of the time there is a white name that actually converts and buys my brand. Before and after I ran my kickstarter this has been the case. The only time it hasn't been the case is when I set up a local flea market, but those numbers are skewed because the patronage was 95% black. I will keep sharing articles and stories although I know the best form of support is people bookmarking the site and visiting it. You know better than I do how and what people are willing to support in Black literature so I hope that means you will eventually catch lightning in a bottle and figure out how to expand the brand and get people visiting and buying through the site. I know that the only way that happens is with a stable of writers delivering content to the site which leads to more traffic. The question is, how do you get that stable? Since all of the tragic shootings a lot of Black owned business groups have popped up, but before those groups popped up I had long been finding black owned businesses to support. This means that I haven't really "supported" many of the new businesses and they in turn have not supported me. Which isn't really going to help anybody because it's not the recycling of money that helps the Black community. It's the purchasing of goods based on desire and need. Businesses can't sustain because of reciprocal buying. A business needs new buyers buying because they want to buy. That is the issue really. What AALBC needs is a success story that is undeniably an AALBC success story. Born here, grown here, sold here. A story that is so big it can't be ignored anymore. That is going to take money though.