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African American Literature Book Club

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Showing content with the highest reputation on 12/06/2015 in all areas

  1. I had a long talk with my wife yesterday and I finally realized that we are both in an uphill battle. 20 years ago the www was not such a vast repository of content. Today kids are producing content at such a high rate that it is extremely difficult to build an audience without a specific draw. Unfortunately for us that draw tends to be Hollywood, or sensational material. If it's not sensational the eyes that reach us tend to be the eyes of the community that is looking for the same support as us. You can't sell to a community seeking the same support because they already have what you are selling, or they don't really need what you are selling, but most important they feel that sharing yours will choke off sales to theirs. The impetus to support isn't there because in the mind of people like you they are already supporting you by visiting. So the job then becomes breaking down the walls to reach the eyes (new eyes) and that is a near impossible task that if too much time is spent on, you can kill yourself off by working so hard to get new readers/eyes you don't spend enough time nurturing the eyes already looking. So the job is to build a shit load of content. Build so much content without regard to readers and subscribers. Make sure it is indexed and search ready and then rely on direct and search traffic coming to your site. Then maybe, just maybe because you have so much content, you can't be ignored or people begin to value you even if the material isn't star driven or sensational. I value the work that you do and in my own way what I finally realize is you can sell to a community that you build especially if what you are selling is valuable and that community is looking for your material. I want to move into speaking and teaching people how to repair or launch businesses, so I'm building up educational content focused on starting up a business, finding money and then getting started. I don't really push my fiction because my business writing is more vital and feels more natural as a teaching element. I don't care that I don't have many subscribers or readers because the few that see what I'm doing value it. I would like to make a living from it, but it's not necessary. In time I'd like the transition to be better, but at least I know that I can't force that. What I can do is help build the places I believe in. If people visiting this site and other sites did this it would prove to be all we all need to build.

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