About the African American Literature Book Club (AALBC.com)

2013 Black Party Which AALBC.com co-hosts Every Year During BEA

Also Check out our Frequently Asked Questions

Note: Please feel free to offer any suggestions, comments, recommendations, bug reports, problems, or kind words of encouragement to me at troy@aalbc.com. Rememeber a single individual develops and maintains AALBC.

AALBC.com is the oldest, largest, and most frequently visited web site dedicated to books by, or about, people of African descent. Started in 1997, AALBC.com is a widely recognized source of information about Black authors.

Download a PDF Version of Our Marketing Kit

Mission & Goals

Promote literature and literary nonfiction from all over the world to readers of all backgrounds
Satisfy readers’ book buying needs
Serve as a resource and platform for aspiring and established writers
Provide a variety of book production services including book printing and manuscript editing
Provide a forum for the exchange of opinions on Black literature and culture (aalbc.com/tc)
Foster an appreciation for reading and literacy
Assess and report on the reading habits of African Americans
Advocate for web equality and independence

Services

Advertising & Author Promotion
AALBC.com offers multifaceted opportunities for advertising on our website and eNewsletter which includes free social media promotion. We deliver content up to 200,000 visitors each month. Advertisements can be displayed to our visitors in a variety of formats including, many of the standard banner ad sizes, our unique very large book covers, video, and a very sophisticated ads formats. Leverage our unique position to reach our large, targeted audience.

We also collaborate with several important media properties that serve to extend our reach.

Small budget? No problem. AALBC.com offers a range of services with price points to meet every budget and maximize exposure per dollar spent. Learn more about advertising on AALBC.com.
Book Sales
We sell a lot of books. Since 1997 more than 10,000 unique titles were sold—the majority were written by authors of African-descent. We sell books directly, through affiliate programs, and can link anywhere a book can be sold—including other indie book sellers.
Book Reviews
Our highly desired book reviews offer candid critiques of both fiction and nonfiction books. Learn how to have your book reviewed by AALBC.com.
Film Reviews
Check out our film reviews and news on films from independent filmmakers and the major studios.
Manuscript Editing
Edit 1st Manuscript Editing Services (www.edit1st.com) : We provide a full range of editing services, including, proofreading, copy-editing, developmental editing and more.
Speaking
As the founder and webmaster of AALBC.com, Troy Johnson is a public speaker in demand. He holds a degree in electrical engineering from Syracuse University, a MS in Information Systems Engineering from Polytechnic University, and an MBA from New York University's Stern School of Business. He has also completed Stanford University's Publishing on the Web Course. Troy speaks on a wide variety of topics including the Black publishing industry, independence on the web and Internet marketing (including SEO and social media). Click here to see a list a upcoming events.
One-On-One Internet Consulting
The array of new and rapidly changing applications, websites, social media, and tools that comprise the modern Internet can be overwhelming. Building and managing websites since 1996, Troy Johnson, is uniquely qualified to help you establish or better manage your online presence.

Website Information

Website Statistics
AALBC.com Demographics
Advertising Rates
Advertiser Login (monitor your advertising campaigns in real-time)
Testimonials
How to Contact Us
Frequently Asked Questions
AALBC.com Branded Products
AALBC.com Media Clips
AALBC.com References in Published Books
Site Map
Privacy Policy

Discussion Boards

African-American Literature Discussion Board (Thumper’s Corner)
Culture, Race & Economy Discussion Board (Cynique’s Corner)
AALBC.com Poet's Discussion Board (The Poetree)
Press Releases - New Books and Related Topics (Share Your Press Releases With Us)
Visit Our Discussion Board Archives (Conversation from November 2002 to January 2010)