Yes I know many webmasters have plenty of gripes about Google's search results -- all of whom feel their site's should ranks #1 in search results.
Back in the spring of this year I noticed AALBC, which always performed very well on these search terms; "African American Books" and "African American Literature" (without the quotes) started to creep down the search engine ranking and is now getting clobbered on these terms. On a test I ran, just now, using incognito mode on Chrome browser, AALBC was on the third page of search results for African American Books -- effectively undiscoverable for a search on that term! I have never seen AALBC this far back in the search results for this term. Relatively speaking AALBC has only improved relative to the sites that are now beating it.
What makes this situation particularly irksome is that AALBC is being beaten by some pretty shitty sites: On a search of the term "African American Books" http://www.aabooks.com/ shows up on page #2. This site has not been updated in over 4 years and is a site generated from an Amazon product feed. This site is beating AALBC?!
My 20+ year old site is updated daily, optimized for mobile, uses SSL a CDN and is protected behind a fire wall. I have pretty much cleared every hurdle Google has setup. If someone can explain to me how on Earth a site like aabooks.com is beating mine -- on any search term -- I'd greatly appreciate it. I have at least a dozen pages on my domain that should beat that site.
I could argue against several of the other sites beating mine but aabook.com is particularly egregious example of a poor search result.
I'm tired of Google's monopoly. This month Google clawed back almost $500 for ads sales they owed me -- more than 20% of my total earnings for the month. They claimed it was because of "Invalid Traffic?!" WTF! There is no recourse. I can't call anyone for an explanation. I just have to take it. This is because Google also has a monopoly in online ad sales. Google's power is so great they can actually sell ad on my website than I can sell them!
The worst part of it all is that Google can put AALBC -- any site -- out of business in 5 minutes and there ain't shit you or I can do about it.
Google can read this post and say, "Put the little nigger out of business now!" and actually make it happen. I'm swearing because I'm pissed off and tired. Goodnight!