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About This Club

The mission of #readingblack is to encourage everyone to read quality books written by Black people and to purchase those books from independent booksellers. We strive to develop strategies that will make it easier for book buyers to support our mission.
  1. What's new in this club
  2. Historical Black colleges have the ability to have a press if they have the money so... The following is an article about that process from one who has experience. Remember to click, read more to see it https://aalbc.com/tc/profile/6477-richardmurray/?status=1879&type=status
  3. Here's a group I found via aarp - Silverfox Squad LLC - I think the founding member designs shoes - He's verified on instagram has about a half-million followers. Who knew? lol io
  4. Sure, I am definitely and influencer, but not on social media -- at least not directly. The term "influencer" is not applied to indie platforms -- especially the black-owned ones. The social media algorithm simply does not favor older Black men you aren't talking about nonsense. IMHO. Can you think of a so called influencer who is a Black, cis-gender, male in my age range on TikTok, for example? Is he buck dancing (metaphorically speaking). Again I will give it a shot... Thanks for the information on Frank London Brown. His book, Trumbull Park is still in print. I just added a place holder for him on the site: https://aalbc.com/authors/author.php?author_name=Frank+London+Brown You can learn more abut Builders + Backers here: https://www.buildersandbackers.com/press-posts/tulsa-cohort-2022 it is a really helpful program.
  5. I'm not familiar with the Builder + Backers program. If you could, would you share an overview? Also, I don't know why this escapes me (maybe I'm too close)- but YOU ARE AN INFLUENCER with the oldest black books promotion website on the internet. AALBC continuously drives black book sales and promotes authors through email marketing, promotional marketing, bookselling programs, and social movement. TikTok is designed for low information consumers. The TikTok audience wants their info in easy-to-understand, digestible "byte"-size increments so they can share it with others. My daughters always force me to participate in the music and dance challenges, which I love. I've noticed the same with other parents our age -even celebrity gen-Xers and X-boomers. So, from the cultural perspective, TikTok has been able to bridge the generation gap. Users even engage others in the literary movement and have brought a lot of backlist books to bestselling status. So, here's a thought. BookTok (43 billion views as of today)- "BlackLit" could be the theme (the blacklit hashtag isn't popular) featuring social movement black literary fiction. For example, my daughter's beau's grandfather wrote Trumbull Park in 1959. Recently inducted into the Chicago Literary Hall of Fame, Trumbull Park is about the first black family moving into a whites-only public housing project. I've noticed in the aalbc newsletter you reach back to spotlight the literary history makers. So there might be a way to get your #Sankofa (2.3 million TikTok views) on, to use that editorial angle as a point of entry to tell and promote aalbc's story on TikTok.
  6. @Troy Off-Topic: My club notifications isn't working. I get notifications from the forum topics but not club notifications. I do have it set to receive notifications when someone comments, starts a topic or replies to my topics - but I'm not getting anything. I hope club members are getting notice of activities from Readingblack.com
  7. I'm part of a program called Builder + Backers and am hoping to do an experience in which I can test the effectiveness of TikTok for AALBC, but I need a website refresh which I hope yo complete in another 4 weeks. As far as the lack of ads on TikTok, if they are like any other social media platform, they will be coming -- trust me. The other thing I find problematic with social is that so much of what we see is advertising. Now I don't have a problem with advertising, but it is often undisclosed and gives prominence to those with the most money. This usually ends up in marginalizing Black content not cosigned by white folks.
  8. Troy, you are killing it! AWS has AI (am*z*n comprehend) to help with reading comprehension
  9. I get all my TikTok notifications from my daughters, who share stories with me. Since I don't spend much time on TikTok, I followed up on the CEO's claim of about 40 billion views for the hashtag BookTok. Following that lead, I searched for black BookTok and found Kendra.Reads via the CBS news story. I followed her because she promotes black books and follows up on recommendations where popular series contain black characters. I didn't see one ad while watching any TikTok video. Starting an account and getting an audience would be too time-consuming for me. The way to benefit from the hashtag BookTok is through its popular influencers promoting books.
  10. @Mel Hopkins Are you seeing may folks in our age on TikTok? Did you discover Kendra Reads before you saw the CBS News article? It seems odd that TikTok, a video sharing platform, is still displaying user videos as mirror images. All the text in the video being reversed is unnecessary and irritating. (Am I coming across grumpy this a.m.? )
  11. I can absolutely see this happening. Perhaps we will also use AI to read the books for us too
  12. I saw TikTok CEO Shouzi Chew on Bloomberg this morning and the interviewer, David Rubenstein, asked Chew, how someone Rubenstein's age could benefit from TikTok. Chew answered BookTok, generates 40 billion views (BILLION WITH A B ) for the booktok hashtag. There is also Black BookTok I found one influencers "Kendra.Reads" https://www.tiktok.com/@kendra.reads?lang=en with more than 100k followers who was featured on CBS news https://www.cbsnews.com/news/kendra-keeter-gray-tiktok-creator-black-characters/. I'm on tiktok. So far I just watch. Is anyone promoting here promoting their books, bookstore or publishing company on tiktok? Post your profile name so we can follow.
  13. Let's say you have a publishing company and want to release the next bestseller, "Grind and Hustle." Would you pay a ghostwriter $40000.00 to write the book? Or would you use Artificial Intelligence software to produce 20,000 words for $29 and hire an editor?
  14. I'm also considering how artificial intelligence (AI) can, or should, be brought to bear in this conversation. There are just so many technologies available today it is min boggling. We should also keep tabs on the emerging metaverse and what that means as well. But back to 5G and IoT, these technologies have the potential to put control back into the hands of the the masses -- in exactly the same way the WWW did before if feel under the control of massive corporations.
  15. I'm familiar with and use "dialogue," - meaning conversation between two or more. It also means "exchange," which is better suited. I moderate for this forum but it is our discussion. So, for clarity, and the benefit of our members, since I didn't understand your question or the context. I looked it up before I responded. It appears Multilog/multilogue is a nontraditional word. Written like this, MultiLog appears to have a specific definition in computer technology. It's an interesting concept related to multiple logging applications and tracking user actions. However, I'm not sure the MultiLog program will help independent authors incorporate 5G wireless technology or D2D communication into the bookselling model. I'd like for us, #readingblack members, to explore the latter, how to use 5G and D2D in bookselling. As I mentioned in another thread here,- since Verizon partnered with Malik Books, there may be a way for independent authors to use the technology. In answer to your question, we can post most media types in this forum, video included.
  16. @Mel Hopkins I Quote you Multilog, many a record between many, or discussion between many. a log just doesn't have to be between two, a dialog. It can be between seven or fifty six or nine. I assumed a video is where you will discuss.
  17. Coming Soon: We discuss how 5G wireless communication technology and device-to-device (D2D) communications will help independent authors produce, promote, and sell their books directly to their readers. Share how you're using computer technology to accomplish your business goals too.
  18. IF this community has so many black creators of things commonly called books, then we need to develop series for this community in various platforms, i give detail in the following link
  19. Troy, I am so glad that you found this helpful. I don't see independent publishing as a competitive business, but a collaborative one. And so many people have given me suggestions and information, I am compelled to return the kindness when I can. Also, if I have made a mistake, there is no need for others to make the same mistake. I appreciate your company on this journey. I will keep aalbc.com posted.
  20. Wow, @Wendy Jones this is a treasure trove of information! Thanks so much for sharing it! I will share it in my next newsletter.
  21. Just week I sent a number of emails to the leadership of the American Booksellers Association, telling them that needed to be more nuanced in how they describe Bookshop.org’s support of independent booksellers, for they were not supportive of booksellers like AALBC. This ultimately lead to a conference call with Bookshop.org’s leadership. They ultimately addressed my concerns. They asked me to join their advisory board to insure the issues of sites like AALBC are addresses. The issue of Ingram’s virtual monopoly on distribution is another issue. I continue to strategize on this and it is perhaps more challenging.
  22. Troy, Thank you for making your argument so clearly. The owner came to IBPA touting the website. I looked at it, but I wasn't interested in steering readers away from my website and I am not interested in Ingram. So wonderful that you are supportive of Black bookstores as a whole, not just your own. This is what social action on the part of the community means. My hat's off to you. Bravo.
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