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Black businesses matter. There is no debate about this. Go to any major Black populated neighborhood and you will not be able to find Black owned businesses. This is because these businesses do not exist. Coincidence? No. This is by design. Since birth, the biggest ambitions our parents generally have for us is to work for someone else and hopefully end up getting a high paying job. We aren't taught to create jobs and thus, create wealth. We can't even rap about that mess in hip hop music. Bet most people don't find it partly odd that most rappers only rap about non-black owned merchandise and how much they want material things that are not created by Black people. That's a sucker move! Black business is important and it's the only way to change the circumstances of Black people in this country. Someday soon, Black people need to wake up and understand that your Black dollars matter. It's so pathetic that even when Black people make a definitive attempt to support Black businesses, they are usually duped to dumping their money right back into white people's hands. As a collective, Black people have to do better and undergo more thorough research. On intellect alone, we lose the game of supporting Black wealth and as of today, group economics in the Black community is laughable at best! We don't have Black hosting solutions so therefore, we are forced to support companies who do not have our best interests in line - even on the web - and end up giving all our money away. Then we turn around and complain about the fact that we are doing just that! When does it stop??? When do we begin to make a little bit of sense?

...at least for now. The graph below shows AALBC.com's bounce rate (the percentage of people who come to the website and only view one page) versus page views (the number of pages viewed by the site's visitors. A site's bounce rate (shown in dark blue and shaded) is a good indicator of how engaged a site's visitors are with the ste. The lower the percentage the better. Page views (shown in light blue) is also also a great indicator of how engaged visitors are with a website. Obviously, the more pages a visitor views the more engaged they are; the higher the number the better. There are other important indicators like how frequently a visitor comes back to a site and how long they stay when they visit. There have been three dramatic and significant swings in AALBC.com's bounce rate this year; early April, mid May, and late June. Whenever you see a dramatic and abrupt change in a major data point like bounce rate, that is usually an indication of a Google algorithm change (the formula Google uses to rank sites in search engine results). Now Google does not announce when they are making algorithm changes and what the changes will be, but any webmaster worth their salt will notice. The mid May change (about May 17th, indicated by the red B) was picked up by other webmasters, as I've seen conversations on various message boards. AALBC.com's site was adversely impacted by this change. There is usually a direct correlation between a site's bounce rate and the number of page views (assuming there isn't also a substantial change n the number of visitors). In other words, as the bounce rate goes up the pages views go down. In AALBC.com's case, from about May 17 until June 21, there was a significant drop in the number of pages views on our site. Now of course everything is relative, because the site's pages views for June 2017 is the higher than it has ever been for the same period in any previous year. Still it was cause for concern. Google's axe cuts both ways. As you can see at point A the opposite happened, Google flipped their algorithm switch and AALBC saw an increase in traffic, similarly, around June 21st point C, Google completely reversed the change it made a month earlier, and AALBC.com has enjoyed the lowest bounce rates it has every seen--single digit bounce rates! Now it has been two full months since Google has impacted AALBC.com with a major algorithm change, and the the last change was more than corrected for the adverse change in May. Now all I've done so far is describe what happened. An obvious question is; what can I do about it? The only answer, while Google dominates search, is to adhere to Google's rules for search engine optimization. The top rule is to create a site that visitors will find valuable. All you can really do after that is cross your fingers and hope for the best. Seriously, I've spent the better part of the last two years greatly improving the website, not just for visitors, but to also satisfy, Google's fickle search engine algorithm. I've also tried to help people understand that if they do find the site valuable they must actively support it. One way to do this is by sharing any content they find valuable with others. I also recently created a bestselling book seal to help authors, more easily share their bestseller status while and the same time supporting the website. The fact is, AALBC.com survives at the whim of Google's search engine, and this is not a good position to be in, which is why I'm appealing directly to people. Today Google is doing a better job with search. They are sending more people to AALBC.com that are finding our content valuable, as evidenced by record low bounce rates over a sustained period of time. This is how a great search engine works. But Google is not perfect; they frequently make changes and later reverse those changes materially hurting business in the interim. Google is still front running search results to book sites with their own products. October 2017 will mark 20 years since I started creating AALBC.com. This was even before Google's search engine launched. Let hope 20 years from now, there are still indie websites able to reach an audience.

We are in agreement in our assessment of you. Job well done hee hee hee.

This video, produced by The Tea, is really well done and captured the true spirit of the Black Pack Party. Please check out the video from the 2017 Black Pack Party.

@Elva D. Green of course, it is! where would society be without its optimists. By the way, I'm the " pragmatic" Pleased to meet you!

Don't run around believing all of this talk about White people "going extinct". They've been saying this for decades and White people are still here. Just like they've been saying that blonde people or blue eyed people will be extinct by the year 2020 or some other year. Look at all the pregnant White women you see walking around. Look at all the White women you see walking around pushing baby carriages with 4 and 5 kids in them. White women are having children by the LITTERS! You keep hearing about White women having triplets and quadruplets....when was the last time you saw a Black woman with 3 or 4 babies that she had at one time? You can't go into a restaurant and eat in peace without seeing a White woman with her titty out feeding one of her babies daring you to say something about it, with 2 or 3 other kids bouncing around and squealing.....lol. This is nothing more than "dog whistles" used to alarm White people and especially White racists and whip them up into a frenzy to try and harm more people of color. If they believe they're going to go extinct then they start taking steps to INCREASE their population while DECIMATING the population of people of color through AIDS, warfare, crime, poverty, ect...... It's the BLACK POPULATION you better worry about.