Category Archives: writers

A Special Note for Authors, Publishers, and Book Promoters

“There are some online services that specialize in books for blacks…The most successful is the African American Literature Book Club (www.aalbc.com), which was started in 1997…”
The New York Times

The quote above is from an article which appeared in the New York Times, on January 11, 2001. AALBC.com has only grown larger and more comprehensive since then.

This email is written for authors, publishers, and anyone interested in book marketing to help them take advantage of AALBC.com’s features and services. Join our new Authors and Publishers Mailing List to receive emails like this once a month (at most).


Introducing AALBC.com’s New Seal for Bestselling Books

AALBC.comn Bestselling Book SealOur bestseller seal may be used on any AALBC.com bestselling book. To see if your book qualifies, you may review a complete list of AALBC.com bestselling books. A high resolution version of our seal with a transparent background is provided here for your convenience.

AALBC.com bestselling publishers and authors are free to use our Bestselling Book Seal on their book covers and promotional material, in physical and electronic formats, without prior permission from AALBC.com. AALBC.com bestseller status is conferred to the book’s title independent of its format.


Horizontal Banner on Every Page $50.00 for 40 Days

Supreme and Justice Ad Banner

728×90 Ad Banners are displayed at the top and bottom of every AALBC.com page. The sample banner, Supreme & Justice 1 & 2 by Ernest Morris, shown above, is a banner currently running and is shown here at only 70% of the actual size it appears on the site.

Banners will be displayed at least 100,000 times– that is less than $0.50 CPM—a terrific deal (if I do say so myself). Get started now.


Let AALBC.com Be Your Official Web Presence

Authors are best served by maintaining their own websites. I have always assisted authors, as a courtesy, by serving as their de facto official website. Authors Martha Kennerson (marthakennerson.com) and Cavis Adams (cavisadams.com) have recently taken advantage of this free service by pointing their domains to their AALBC.com profile pages. If you are one of the more than 3,100 authors with a profile on AALBC.com and don’t have a website, just ask and we’ll take care of it. If you don’t have a profile on AALBC.com we can create one for you.

You can also enhance your existing author profile by including your social media feeds, events calendar, and customizing the buy links for your books. You will effectively have a full featured website, for a fraction of the cost, and without worrying about a disappearing webmaster. Join award-winning author Elizabeth Nunez (elizabethnunez.com) and independently published author Christopher D. Burns (chrisdburns.com), by taking advantage of this service. I use it myself, troydjohnson.com.

I’m a GoDaddy Pro with over 20 years of web development experience. I also teach web design at the college level. You’ll be in good hands. Learn more here.


Related Links


Join the Authors and Publishers Mailing List

I will limit the number of mailings, designed solely for authors, publishers, and book promoters to just one per month. The goal is to help this specialized audience learn how to take advantage of AALBC.com’s platform and to provide insight on how to take advantage of the web in general.

We are building a dedicated list so that our regular subscribers will no longer receive information specifically written to benefit authors and publishers.

Add Me to the List!


Troy Johnson AALBC.com Founder and Webmaster

 

Peace and Love,
Troy Johnson
AALBC.com, Founder and Webmaster

Black Writers Dominate the 2017 Pulitzer Prizes

Tyehimba Jess, Hilton Als, Colson Whityehead and LYnn Nottage. Black writers winners of the 2017 Pulitzer Prize

Back in January of this year, I took the time to try to figure out how many Black writers have won Pulitzer Prizes in the six “Letters and Drama” categories; Biography/Autobiography, Fiction, General Non-Fiction, History, Poetry, and Drama.  The results were spectacularly dismal.

The award was first bestowed in 1917.  The first award was not given to a Black person until 1950! Gwendolyn Brooks was the first to win for her book of poetry Annie Allen.  Almost another three decades would go by before another Black writer, James Alan McPherson would win for his novel, Elbow Room in 1978.

As far as I can tell, no Black writer has ever won for General Non-fiction. Only one writer Ta-Nehisi Coates was ever nominated in the category, for the spectacularly successful, Between the World and Me.

Up until 2016, only 19 Black writers have won Pulitzer Prizes during the first century the award was given.  However this year, three Black writers have won half of the awards in given in the Letters and Drama categories.  Given the history of the award, it is like lightning striking not twice but three times.

In fact, novelist and critic Hilton Als won the Award for Criticism.  I did not research the history of the other 18 categories for which Pulitzer Prizes are awarded.  The other categories deal mostly with journalism and reporting; I suspect that would be an interesting and revealing exercise to review those categories too.

I’d be the first to argue that the Black community does not need the validation of Pulitzer Prize Board to substantiate our work.  Indeed, given the history of the award, it is not expected either.  However, there have been substantive changes in the awards in recent years.  This is the first time three Black writers have won in these categories in a single year. Of the total 22 awards given to Black writers, almost half were given in the last 10 years.  This is a positive trend.

So while we do not need the award to know our writing deserves merit, it is, of course, welcomed when our literary merit is acknowledged and celebrated by the broader community.   In additional to the $10,000 monetary award, these writers will enjoy even greater success with better book advances and more lucrative speaking gigs.  This is America and awards like the Pulitzer help authors achieve financial success—a benefit denied so many talented Black writers.

AALBC.com congratulates all the winners of Pulitzer Prizes in the Letters and Drama categories:

Fiction
Colson Whitehead for his novel Underground Railroad

“For a distinctive work that melds performance art with the deeper art of poetry to explore collective memory and challenge contemporary notions of race and identity.”

Poetry
Tyehimba Jess for his book Olio

“For a smart melding of realism and allegory that combines the violence of slavery and the drama of escape in a myth that speaks to contemporary America.”

Drama
Lynn Nottage for her play Sweat

“For a nuanced yet powerful drama that reminds audiences of the stacked deck still facing workers searching for the American dream.”

 

2015 Year End Thank You!

Coming in the New Year

newbookscreenshotThe biggest news for the new year is our website upgrade. We are redesigning AALBC.com from scratch, and we have the benefit of 18 years of content and experience, to bring you a world class website, celebrating Black culture through literature.

Without getting too technical, we are developing a customized CMS, which will allow us to present information about books and authors in a way that no other website can. Our new website is, mobile first, faster, more easily navigated, and less cluttered.

We now offer more flexible book buying options, including links to publishers (as with Just Us Books) and other independent booksellers, to bring you the best deals while offering publishers better opportunities to profit from their books. In some cases, as with the Go On Girl! Book Club’s reading list, commissions from book sales are donated to charity.

Speaking about book clubs, we are greatly increasing our coverage of book clubs, not only to help book clubs attract new members and share ideas without other clubs, but to help readers discover the great reads book clubs have researched and uncovered.

This is just the beginning; we still have a lot content to migrate and have not settled on a layout for our homepage, but you can review our progress, in real time, on our development website aalbc.org.

Our upgrade is a massive project, which we plan to complete in the spring 2016. Your ongoing support is crucial to the success of this effort, indeed to the survival of AALBC.com. Here are 5 things you can do to help:

  1. Share our content.
  2. Purchase your eNewsletter subscription.
  3. Buy books through our website.
  4. Share your thoughts in the comments on each page and join our discussion forums
  5. Keep reading!

The Power List & Huria Search Will Be Decommissioned

Decommissioned websitesHuria Search’s goal was to support and showcase independent Black owned content producers and book websites by making them more discoverable. The spirit of Huria Search will continue on AALBC.com. We have already migrated most of Huria Search’s content to AALBC.com, including our information on Black Bloggers, Black Newspapers, Black Magazines, Black Bookstores, Black Book Websites, with more to come.

The Power List was a collaborative effort to fill the void, left by Essence Magazine and Blackboard, for a bestsellers list covering African American literature. However, AALBC.com’s best selling books list, with our newly increased focus will be a suitable alternative next year. The new website design has made it possible to add a children’s bestselling books list and we will be able to produce a new list every month.

The freeing up of resources, previously dedicated to the Power List and Huria Search, will allow me to focus more intently on improving AALBC.com.

A Very Special Thanks to These AALBC.com Supporters

news-troyWhen one compiles a list like this, important people are invariably left off. To you I truly apologize. However I feel compelled to acknowledge a few people and institutions, who in 2015 lifted me spiritually, financially or through deed. Without your support AALBC.com would simply be impossible. In no particular order:

Dr. Elizabeth Nunez, Christopher D. Burns, Akashic Books, Kimberla Lawson Roby, SmileyBooks, Wade and Cheryl Hudson, The Center for Black Literature, Dr. David Colvin, Good2Go Publishing, Vanesse Lloyd-Sgambati, Robin Johnson, Connie Divers Bradley, Victoria Christopher Murray, Sherrie Young, Mike Cherichetti, Fertari Netsuziy, W. Paul Coates, Jewell Parker Rhodes, Lynda Johnson, Pamela Samuels Young, Gwen Richardson, Charisse Carney-Nunes, Queens Public Library, Baruch College, Kam Williams, Black Caucus of the American Library Association, Carol Taylor, HICKSON, Google, Martha Kennerson, M. D. Williams, Robert Fleming, Rita Williams-Garcia, Tony & Yvonne Rose, Ramunda & Derrick Young, Jamie Blatman, Kalamu ya Salaam, HICKSON, Mike D’nero, Bernard Timberlake II, Cordenia Paige, HARRY BROWN, my “Bookends NYC” crew, anyone else I failed to recognize.

Finally to my wife and daughters who bear, involuntarily, the struggle I have taken on without complaint and with love. They support my effort, of celebrating Black culture through literature, simply because it is my dream.

I wish you all a happy and prosperous New Year!

Peace & Love,
Troy Johnson
AALBC.com Founder and Webmaster

news-black-pack-party-2013

AALBC.com Co-Hosts the Annual Black Pack Party Which will be Held in Chicago in 2016